Field-based crop protection (CP) marketing role focused on achieving CP gross margin and growth targets for the Southern Commercial Unit through successful new product launch planning & execution, leading CP district leads & territory managers through comprehensive retail business planning, providing input on marketing programs and implementing/localizing US product strategies & programs to fit local customer positioning. The key role metrics are annual Net Sales dollars, Gross Margin dollars for the CU and Enlist market share. Focused geography is the 11 states in the Southern and Southeastern U.S., with candidate location preferred in the southern geography or close proximity.
Who are we, and what do we do? Corteva Agriscience creates the world's most recognized and premium agricultural solutions to address the greatest challenges in agriculture. With a focus on technology, Corteva Agriscience creates seed and crop protection products that increase productivity and profit for farmers while reducing risks to their business. Every day our digital tools deliver insights our global partners need to thrive now and into the future.
What You'll Do:
* Successful product launches - participate in new product concept teams; coordinate with marketing, sales, integrated field science, and other key stakeholders to develop & implement product launch plans that include value prop communication, positioning vs competitors, highlighting strengths and weakness, local training, local promotions, etc
* Retail business planning - develop a thorough & consistent process to annually lead districts & territories through to identify business goals for each retailer that align to the district & territory targets. Details to include a prioritization of retailer call support, sales goals, ROI metrics & goals, training needs, relationship support, resource/contract asks. This role will lead a review of plans in the district & area to gain approval for contract goals and resource ask. Coordination with the retail channel leader, program administration & sales training are key connections
* District & Southern CU Level Positioning & Promotion - work with CP marketing & marcomm teams for any local positioning and promotion that is needed to target US strategies & offers.
* Enlist Focal Point for Southern CU - Lead the Enlist Advocacy Team, Cross-Ties & selling strategies the with Seeds business, formulate and lead the Southern strategy for significant Enlist market share gains over the 5 year period.
* Other - understanding of the competitive environment and offers, ROI focused, grounded in analytics balanced with an understanding of how business works
QualificationsEducation:
* Bachelor's degree in marketing or ag-related experience required
What Skills You Need:
* Ten plus (10+) years of Marketing/Sales experience with increasing levels of responsibility, and demonstrated skills in project leadership, planning, and implementation.
* Knowledge and understanding of marketing principles and of the CP business.
* Understanding of business strategy and demonstrated ability to translate strategy into business opportunities.
* Ability to develop creative programs/responses to market opportunities.
* Ability to lead project teams and collaborate within a team.
* Ability to build relationships, interact and communicate information with research & development, and sales and marketing organizations.
* Ability to synthesize market data and customer insight to develop innovative responses to market opportunities.
* Demonstrated skills in collaboration, influencing and negotiation.
Benefits - How We'll Support You: * Numerous development opportunities offered to build your skills * Be part of a company with a higher purpose and contribute to making the world a better place * Health benefits for you and your family on your first day of employment * Four weeks of paid time off and two weeks of well-being pay per year, plus paid holidays * Excellent parental leave which includes a minimum of 16 weeks for mother and father * Future planning with our competitive retirement savings plan and tuition reimbursement program * Learn more about our total rewards package here - Corteva Benefits * Check out life at Corteva! www.linkedin.com/company/corteva/life
Are you a good match? Apply today! We seek applicants from all backgrounds to ensure we get the best, most creative talent on our team.
To apply please click on APPLY TO THIS POSITION
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