Position Title: Zonal Business Effectiveness Manager (ZBEM)
Location: Indore

Job Responsibilities
Rebate Management

• Scheme design & Performance tracker
• GTN RECO
• ROI & effectiveness of the design
• Agile pricing - Competitive pricing analysis
• Track the CN disbursement

DGDF & Collection efficiency and Effectiveness

• Data support & insight on DF
• Review - Placement vs Liquidation
• Collection review
• SR & NES review & insight

ROOTS program and Retail Excellence (AMBER)

• Sales hierarchy mapping (IAG)
• Retail Audit (Penetration/Concentration & Brand width)
• CPIN scanning drive & review
• Review the complaint log - with Program manager
• Retailer scheme management

New Business Opportunities/ Scheduled NEWSLETTER

• Explore & highlight new business opportunities - Geography, Brand, Channel
• Publish SUCCESS STORIES - Sale/ Liquidation/ROOTS/Collection, etc

Channel engagement & Business reviews

• Channel reach insight and optimization to implement AMBER
• Primary - ARK, C Champs & RS
• ROOTS - ROOTS, ROOTS+ & ROOTS GOLD
• Review meetings - BRM, SEM

Target Setting

• 4 Wave concept PO allocation
• Sales performance insights

Training

• Scheme selling skills
• Digital platform - with COE

P&L analysis of the Channel

Qualification & Experience

• Bachelor's or Master's degree in Agriculture/Business Management or equivalent
• Minimum 8+ years of relevant experience

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