• Drives sales to the channel (Distributor & Retailers)
• Ensures timely collection of account receivables & reconciliation.
• Regular Tracking of Distributors/Dealers performance vs PO's
• Takes care of market penetration, market share and services in the area where he operates.
• Monitors, consolidates and submits monthly liquidation reports for product movement from Distributor to Retailer and Retailer to farmers including ending inventory at the channel.
• Distributor & Retailer relationship management by successfully implementing National Programs like 80% contribution Circle,
• Timely communication of pricing & Schemes.
• Stock returns ~ Documentation & communication to SD
• Maintain trade channel discipline.
• Liaison with Ag Dept. officials
• Enables collaboration and working in close harmony with the market development team (MIE's, MIO's & Area Marketing Managers).
• Participate in important demand generation activities on need basis like big farmer meetings, field days etc.

• Bachelors/Masters Degree in Agriculture
• Experience - 4 to 10 years of experience in Crop Protection / Agro Chemicals
• Planning and Execution Skills - Capable of establishing business plans and drive execution. 
• Business Knowledge - Apply and maintain agronomic technical/functional expertise.
• Technical Skills - Knowledge and proficiency with Microsoft Office Suite, specifically Word, Excel, and Outlook.
• Self-Management Skills - Inspire trust, demonstrate adaptability, practice self-development and discipline. Ability to work independently with successful timely completion of quality deliverables. Maintain high levels of integrity and perform with minimal supervision.
• Strategy Skills - Create customer loyalty.
• Interpersonal Skills - Build relationships and manage conflict with dealers, customers.

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