Job Description
The Customer Account Manager is responsible for identifying and developing new accounts, retaining customers, growing revenue and strengthening the overall relationship with existing customers. This role plays a pivotal role in liaising between internal departments such as parts, service, finance, etc. to ensure a holistic support for accounts / customers within the assigned territory. The position develops the sales territory for future growth and maintains relationships within given guidelines and provides after sales product follow-up and supports equipment operations as needed.
- Responsible for identifying and developing new accounts, retaining customers, growing revenue and strengthening the overall relationship with existing customers.
- Responsible for the attainment of targeted retail (new and used equipment) and service sales and the promotion of products and customer relations for the company within assigned territory.
- Responds to customer queries and identify new business opportunities among existing customers.
- Role with actively liaise with cross-functional internal teams to improve the entire customer experience.
- Strategically supports accounts / customers in finding the best solution for their farm based on their circumstances and needs
- Outbound pro-active calling to identify new opportunities/applications, initiate sales campaigns, reach decision makers, and collect competitive intelligence.
- Managing and building up the relationship along the entire customer lifecycle (sales – new and used, service, parts) with focus and understanding of the customers’ needs.
- Responsible for the implementation of approved marketing tools to strengthen product and market knowledge to improve retail sales results.
- Responsible for customer relationship management, including factory visits; or assists with coordination of field demonstrations and trainings.
- Achieves and/or exceeds annual marketing plan while meeting goals within allocated budget guidelines.
- Adheres to established company values, practices, policies and procedures at all times. Follows and supports compliance with all applicable safety rules, laws, regulations and standards.
- Demonstrates regular and punctual attendance at the assigned work location.
Note: This position includes extensive travel – a valid driver’s license with verifiable continuous safe driving history is required.
o Some extensive stays may be required in support of marketing and farm show activities during peak seasons.
Your profile:
- 4 year College Degree in Agriculture or related field or equivalent experience, required.
- Minimum of 2 years’ experience in large machinery sales or experienced marketing capacity with agricultural equipment manufacturer, preferred.
- Must have solid knowledge about farming business and the economics that drives farmers’ decision making..
- Prior experience using CRM tools (e.g. salesforce) to document customer touch points and build account pipelines.
- Must have excellent written and verbal communication skills.
- Excellent problem analysis and problem solving skill set.
- Knowledge of CLAAS products and retail finance process a plus.
- Must be able to meet deadlines and handle a high volume workload in a fast-paced environment with strong attention to detail.
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