Digital Marketing Ops Specialist

As our Digital Marketing Ops Specialist, you’ll be managing and trafficking digital creative assets, creating programmatic and SEM campaigns, monitoring and building campaign reports for a variety of high-profile clients. Be ready to dive in and become familiar with the Google Marketing Platform tools like Campaign Manager 360 and Data Studio. You will get to collaborate with a busy team of developers, creatives and account service staff to achieve digital marketing goals for our amazing clients.

What We’re Looking For

• Bachelor's degree in Digital Media, Marketing or equivalent
• 1+ years related experience in digital, social media or online marketing
• Experience with SEM/Paid Search
• Experience with Paid Social
• Google Analytics Experience & Certification(s)
• Google Ads Experience & Certification(s)
• Strong attention to detail
• Strong written and verbal skills
• Highly organized and deadline-driven—must be able to manage multiple, simultaneous digital projects
• Ability to recommend, execute and optimize digital tactics
• Understanding of paid tactics (Display, Native, Search and Social)
• Analyze data and understand results
• Appreciate emerging technologies and trends to support campaign performance and enhance overall strategies

Bonus Qualifications

• Proficiency in data visualization tools like Google Data Studio, Excel or Tableau
• Experience with ad management systems (Google Ads Manager, Campaign Manager 360 or similar service)
• Experience with Google Display & Video 360
• Experience with programmatic media
• Experience with Google Tag Manager
• Working knowledge of HTML
• Familiar with Adobe Creative Suite

What Comes with the Job

• Paid time off for vacations and illness
• Flexible work schedule
• Competitive benefits package
• Generous SEP contributions, quarterly bonuses and monthly incentives

Paulsen is located in Sioux Falls, South Dakota, a mid-sized community ranked by Next Generation Consulting as a Top 10 “Hotspot for Young, Talented Workers.” Sioux Falls is also a Forbes “Top Small City for Business.” Paulsen is among the top 10 ag and rural lifestyle agencies in the country, per Agri Marketing’s Marketing Services Guide.