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Bonnie Johnson
April 06, 2026
Media ArticleWorld Dairy Expo welcomes Michelle Brokish as its new Sponsorship Manager. In this role, she works closely with sponsors and helps build strong relationships with corporate partners, farms, and individuals who support this major dairy event.
Brokish focuses on improving sponsor engagement and ensuring all partnerships run smoothly. She also works with the Commercial Exhibitor Committee to support event planning and sponsor activities. Her work helps maintain the success and growth of World Dairy Expo, which is known as a leading event in the global dairy industry.
“I am honored to join World Dairy Expo and contribute to an event that represents so much of what I value—community, agriculture and excellence,” shares Brokish. “I look forward to working with Expo’s dedicated sponsors and building meaningful relationships that support the continued growth and success of this iconic event.”
Brokish brings strong professional experience to this role. She works as a Quality Engineer and is also involved in remodeling design. These roles help her develop skills in managing projects, organizing tasks, and meeting deadlines. These skills are important for handling sponsorship programs and ensuring all commitments are fulfilled.
She also has hands-on experience in sponsorship work through her involvement with the Badger State Outboard Association. In this role, she helps build partnerships and deliver value to sponsors. Her ability to manage multiple tasks and communicate clearly makes her well suited for her new position.
“We are excited to welcome Michelle to the World Dairy Expo team,” says Laura Herschleb, WDE General Manager. “Her strong attention to detail, relationship-focused mindset and genuine connection to the dairy industry make her an excellent fit for this role. We look forward to the impact she will have in strengthening our sponsor partnerships.”
Brokish holds a Bachelor of Science degree in Industrial Technology Management from the University of Wisconsin–Platteville. She is also active in agricultural and community groups, including the Iowa County Dairy Breakfast Committee.
World Dairy Expo takes place annually in Madison, Wisconsin, and brings together dairy producers from around the world. The 2026 event is scheduled for September 29 to October 2.
