Bonnie Johnson
April 03, 2025
Media ArticleBrilliant Harvest Inc. has recently enhanced its leadership team by appointing Jason Breuer as Vice President of Product. This strategic addition was announced in a statement released on March 31 by the Calgary-based company.
Jason Breuer, who brings a wealth of experience from his previous roles at major companies such as John Deere, CNH Industrial, and Ag DNA, is well-positioned to spearhead the development of innovative AI solutions that cater to the needs of equipment dealers and manufacturers.
His extensive background includes leading farm equipment products and digital business initiatives, making him an asset to the Brilliant Harvest team.
During his impressive career, Breuer has held several high-level positions, including Digital Business Owner at CNH Industrial and Global Manager of Cotton Product Support at John Deere.
His leadership at Ag DNA, a farm equipment startup later acquired by CNH, highlighted his capability in product management and customer success.
These roles have equipped him with deep relationships and a profound understanding of the industry's dynamics, which are crucial for driving Brilliant Harvest's product strategies.
Breuer will be responsible for steering the company's product development initiatives, focusing on leveraging AI to enhance the customer experience (CX) across all phases of the equipment lifecycle, from purchase to repair.
The AI-powered helpdesk developed by Brilliant Harvest aims to empower dealer teams, ensuring efficient and effective customer service.
This appointment marks a significant step for Brilliant Harvest in its commitment to delivering state-of-the-art AI solutions that improve efficiency and satisfaction for dealers and their clients in the agricultural sector.
Breuer’s leadership is expected to play a crucial role in the company's ongoing efforts to innovate and expand its market presence.
Photo by: brilliantpowered.com
