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.png "Craig Borman Joins BKT as Head of OTR")
Bonnie Johnson
December 19, 2025
Media ArticleBKT, a global leader in the off-highway tire industry, appoints Craig Borman as Head of OTR at its American subsidiary. This leadership move supports the company’s strategy to strengthen its presence in the United States OTR market and expand operations across key industrial sectors.
The appointment reflects BKT’s long term roadmap to 2030, with a strong focus on mining, construction, port, and materials handling industries. By adding experienced leadership, BKT continues to build a strong foundation for growth while meeting the needs of customers who rely on durable and reliable tire solutions.
Craig Borman brings nearly twenty years of experience in sales and operations. His background includes off-road equipment, tire manufacturing, rubber track systems, and commercial truck tires. This wide range of experience supports BKT’s goal of increasing awareness of the value and performance of its product range.
In his new role, Craig leads the OTR team at BKT USA. His responsibilities include expanding market reach, supporting customer needs, and strengthening relationships with partners across the country. The company also highlights the importance of promoting advanced technology and high-quality standards across its entire tire portfolio.
Craig Borman shares his excitement about joining the company and working with the team. “I’m extremely excited to join the BKT family and to build off the successes that this team has already achieved. I look forward to engaging with our partners, determining how we can accelerate our mutual growth, and working towards achieving BKT’s vision of being a recognized leader in the OTR segment,” states Craig Borman, Head of OTR, BKT USA.
Before joining BKT, Craig spent seven years in senior sales leadership roles with global industry companies. His immediate priorities include strengthening existing partnerships, building new and sustainable collaborations, and highlighting the cutting-edge technology behind BKT tires.
Through this appointment, BKT continues to invest in people, innovation, and long-term growth. The company remains focused on delivering dependable products while supporting industries that depend on strong and efficient off highway equipment solutions.
Photo by: www.bkt-tires.com
