Location: West Midlands

Are you looking for your next step in agricultural sales? Wanting to have the opportunity to progress inside a well-established organisation?

De Lacy Executive are working with a respected name in the animal feed industry, is seeking a Regional Sales Manager to drive growth across Shropshire, Staffordshire, South Cheshire, North Wales, and provide support in the North. This is a fantastic opportunity for someone with strong sales ability and a passion for agriculture to make a real impact.

Key Responsibilities

• Increase sales of feed products.

• Develop and manage your own direct ledger and support merchant-ledgers.

• Identify and onboard new clients.

• Build and maintain a database to generate new business.

• Provide on-farm technical support and telephone assistance to merchants and customers.

• Plan and execute telesales and marketing campaigns.

• Report on performance against targets at Sales and Marketing meetings.

• Keep on top of database updates to ensure visibility across the business.

• Promote products through distributor meetings and marketing initiatives.

What We’re Looking For

• Previous experience in sales, preferably in a similar sector.

• Strong communication and negotiation skills.

• Ability to build lasting relationships with merchants and farmers.

• IT literate and comfortable managing data.

• Self-motivated, proactive, and able to work independently.

• Full UK driving licence and flexibility to attend national and local meetings.

What’s on Offer

• Competitive salary and performance-based incentives.

• Growth opportunities.

• Full training and ongoing professional development.

• Work within a supportive team that values innovation and best practices.