• Drive broiler and layer feed growth across B2B and B2C.
• Lead product launches, seminars, digital strategy, activations.
• Oversee feed line lifecycle and localized campaign execution.
• Develop, manage, and execute marketing strategies and product plans for broiler, layer, free-range chicken, duck, and duck layer feeds.
• Lead new product development (NPD), reformulations, and performance optimization in collaboration with R&D and Technical Services.
• Monitor product performance through field feedback, trial results, and sales data to drive continuous improvement.
• Collaborate with Sales, Technical, Supply Chain, and Finance teams to ensure product readiness, availability, pricing, and alignment with market demand.
• Conduct market research, competitor benchmarking, and farmer behavior analysis to guide product positioning.
• Lead company participation in poultry-related industry events and trade expos:
• Coordinate with event organizers, booth fabricators, and global brand experience teams.
• Draft event project briefs, prepare booth guidelines, and conduct pre-event briefings for internal team members.
• Ensure event messaging and branding align with strategic poultry product goals.
• Manage and monitor poultry-related social media platforms (Facebook, Instagram, YouTube, etc.) :
• Create content calendars with the digital team/third party agency and execute targeted campaigns (e.g., feeding tips, farmer stories, promo teasers).
• Monitor post engagement, respond to customer inquiries, and provide insights to refine future campaigns.
• Support implementation of technical seminars, training events, and promotional campaigns in coordination with technical department/technical managers.
• Support implementation of technical seminars, training events, and promotional campaigns in coordination with technical department/technical managers.

• Bachelor's degree in Veterinary Medicine, Animal Science or equivalent.
• Minimum 3-5 years experience in poultry and/or animal health space in terms of product and brand management.
• Commercial sales experience with good commercial acumen is highly preferred.
• Willing to travel within Philippines for about 30-50% of the time.
• Strong technical knowledge in poultry production.

• Challenging tasks, short decision-making processes and a high level of personal responsibility
• Room for innovative thinking and growth with the possibility to manage your own career path.
• A company culture which promotes continuous learning and diversity.
• Excellent career opportunities in a world leading nutrition company.
• ADM is a company where managers and colleagues are encouraged to discuss and enable the flexibility that is needed to meet the demands of work and life.

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