Global Media Executive

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Job Title: Global Media Executive
Location: London, International/Other

Company: Archer Daniels Midland Company (ADM)
Industry Sector: Agribusiness
Industry Type: Input Retail, Cooperative and Related Crop Services
Career Type: Operations
Job Type: Full Time

Job Description: Job Description

We're looking for a Global Digital Media Executive who will play a crucial role in executing our digital strategy. You will be responsible for managing campaigns that will increase brand awareness and drive sales through our B2B and B2C websites, as well as ensuring we have effective retention strategies in place to increase brand loyalty.

ADM Protexin LTD manufacture innovative, research based live bacteria products of the highest quality for the veterinary, human, agriculture and equine healthcare markets. With head office, manufacturing and distribution facilities based in Somerset, ADM Protexin distribute to over 90 countries worldwide.

Learn more at www.protexin.com

Your Responsibilities

Manage and optimize our paid media across all relevant channels, i.e. search, social, display, affiliates and amazon media
Briefing and managing our digital strategies and the execution of paid media activities aligned to our digital experience map to deliver consumer centric campaigns resulting in the strong growth of our direct to consumer and eCommerce brands
Support the Global Media Manager to deliver yearly growth targets by executing plans on time, within budget and against forecasts
Work closely with our media agency to plan, execute and report against set KPIs based on our brand and business goals and objectives
Manage budget effectively with regular internal reporting on ROI/ KPI delivery and spend effectiveness to maximise campaign impact
Detailed measurement, tracking and optimisation of paid media on a weekly, monthly and quarterly basis and share back learnings and insights to inform future campaigns
Collaborate and coordinate with cross-functional teams to work together towards our brand's big rocks and deliver results
Stay on top of industry media trends, best practices, tools and technologies via keen topic interest to explore A/B testing and innovation opportunities
Monitor competitor activity closely

Qualification and Experience

UK and US experience required
Experience working on a D2C/ eComm only brand in a digital first environment
A strong track record of executing digital marketing campaigns, from setup to reporting.
Minimum 4 years of paid media experience within an agency environment or B2C / D2C client side
In depth knowledge of paid media, especially across search, social and display advertising.
Understanding of how paid, earned & owned media interact
A proven track record of developing and executing strong media plans with D2C and Amazon success
Strong demonstration of working cross functionally to get the best results
Experience of working with DSPs, amazon advertising & retail media platforms
Ability to work and manage agencies
A bachelor's degree in a relevant subject

Skills and Competencies:

Excellent presentation and communication skills
Ability to self-motivate and manage multiple priorities
Exceptional collaboration skills, with the ability to work effectively across internal and external teams
Strong attention to detail
Excellent analytical skills, turning data into insights, and make data-driven decisions
Strong proficiency in Google Suite, Amazon advertising, retail media platforms. Skai, pacvue experience a benefit

#IncludingYou

Diversity, equity, inclusion and belonging are cornerstones of ADM's efforts to continue innovating, driving growth, and delivering outstanding performance. We are committed to attracting and retaining a diverse workforce and create welcoming, truly inclusive work environments - environments that enable every ADM colleague to feel comfortable on the job, make meaningful contributions to our success, and grow their career. We respect and value the unique backgrounds and experiences that each person can bring to ADM because we know that diversity of perspectives makes us better, together.

For more information regarding our efforts to advance Diversity, Equity, Inclusion & Belonging, please visit our website here: Diversity, Equity and Inclusion | ADM.

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Job Post Date: 04/02/25