• Take responsibility for developing the Foodservice commercial strategy and structure in Growth Markets.
• Identifying and growing foodservice accounts and distribution partners in key countries across the Region.
• Developing and implementing innovative sales and marketing strategies within Growth Markets for foodservice.
• Develop customer concepts in cooperation with product management, application and product development.
• Lead projects from customer briefing to implementation, with full responsibility and accountability.
• Lead a diverse foodservice and ingredients portfolio.
• Negotiate pricing with customer.
• Creating and fulfilling own sales plans and budget on the basis of market plans.
• Controlling all sales activities with existing and potential customers.
• Establish and develop long-term customer relationships.
• Monitoring the market and identify market potential.
• Direct reporting to the Head of Sales METACA and dotted line to VP Sales Foodservice.

• Experience in the Middle East foodservice business segments (B2B), including the Coffee and QSR industries.
• Knowledge and commercial contacts to foodservice chains, independents and distributors across the Middle East.
• Consistent track record in Project Management and Sales performance.
• Fluency in English is essential; fluency in Arabic is an advantage.
• Ideally a university degree in a relevant discipline.
• Ability to work in teams within a matrix organization and strong communication skills
• Flexible and willingness to travel regularly within the region
• Independent and structured work
• Enthusiasm, initiative and ability to work under pressure
• Strong customer, service orientation and technology skills

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