Trade Marketing Specialist


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Job Title: Trade Marketing Specialist
Location: Thuan An, International/Other

Company: Archer Daniels Midland Company (ADM)
Industry Sector: Agribusiness
Industry Type: Input Retail, Cooperative and Related Crop Services
Job Type: Full Time

Job Description: Job Description

Responsibilities:

  • Develop Channel Plan
  • Assist Marketing Manager and coordinate with Sales Managers to develop channel plans based on sales development plan and brand marketing plan for General Trade, Modern Trade and E-commerce:
    • Outlet classification
    • Product / Pricing / Promotion
    • New product pipeline
    2 Plan and Execute Sell Out Programs

    Coordinate with Sales Managers to develop and execute Sell Out Programs for General Trade and Modern Trade:
    • Promotion/ Discount
    • Rebate
    • Loyalty
  • Plan and Execute Point-Of-Sales Visibility
  • Coordinate with Sales Manager and Brand Marketing to plan and execute POS Visibility Initiatives:
    • Out - store
    • In - store
  • Plan and Execute Shopper Marketing Initiatives
  • Assist Marketing Manager and coordinate with Sales Manager and Brand Marketing to plan and execute Shopper Marketing Activities:
    • Activations at GT and MT stores, including own brand and co-branding
    • Shopper promotion at GT and MT stores
  • Market Intelligence
    • Monthly tracking of ADM performance in the market (new product, price, sell out and shopper marketing activities)
    • Monthly tracking of competitor information (new product, price, sell out and shopper marketing activities)
    • Once-a-week visit to point-of-sales/customers
    REQUIREMENTSEducation:University Degree in Marketing, Business Administration, or similar fieldWorking Experience:At least 4 years experience in a similar role in FMCG industry in VietnamBusiness Understanding:Experience in trade marketing in FMCG is a must

    Experience in shopper marketing is an advantage

    Experience in channel planning is an advantage

    Others (e.g., language skills, technical skills):Highly self-motivated to work under minimum supervision

    Strong communication skills, both verbal and written

    Excellent organization and time management skills

    Ability to work under pressure and tight deadlines

    Able to speak and write in English well

    Is or was a pet owner is an advantage

    #IncludingYou

    Diversity, equity, inclusion and belonging are cornerstones of ADM's efforts to continue innovating, driving growth, and delivering outstanding performance. We are committed to attracting and retaining a diverse workforce and create welcoming, truly inclusive work environments - environments that enable every ADM colleague to feel comfortable on the job, make meaningful contributions to our success, and grow their career. We respect and value the unique backgrounds and experiences that each person can bring to ADM because we know that diversity of perspectives makes us better, together.

    For more information regarding our efforts to advance Diversity, Equity, Inclusion & Belonging, please visit our website here: Culture, Engagement & Inclusion | ADM.

    To apply please click on APPLY TO THIS POSITION

    Job Post Date: 05/15/26
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    Country: International/Other

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