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within Union Pacific because we had a
great legal team, a great sales team in
Mexico that knew the market and a great
marketing team. It was a huge project.”
Peters believes in intrapreneurialism
so strongly, she wanted to create a path
for everyone at Union Pacific to suggest
new business ideas. Similar to her
exporting projects, Peters worked with
a team to create a process for marketing
and sales employees to anonymously
suggest new business ideas and vote on
their favorite ones. Top ideas are pitched
to the company’s leadership.
“Not only is Union Pacific getting great
ideas, other people are exercising their
entrepreneurial skill sets in an
intrapreneurial way. We have received
feedback from people that they feel
more confident and appreciate the
exposure to executive leadership and
real-time feedback,” she said.
STAYING MOTIVATED
For Worcester, intrapreneurialism is all
about mindset. Whether working for a
large or small organization, he believes
you can pursue intrapreneurialism by
looking for ways to add more value. In
fact, he likes to look at each day in his
job as a one-day contract.
“At the end of the day ask yourself,
‘did I do enough today to get hired again
tomorrow?’ Hopefully more days than
not you say yes,” he said. “If you start
looking at your job as something that
someone owes you, it can be bad for
you psyche. Instead if we look at it as, ‘I
have a lot to offer, but this organization
has something I need as well. For this
relationship to work, I have to add value
to the organization.’”
The ability to accept your ideas might
fail is another mindset important to
intrapreneurialism, Peters says.
“Be prepared and do your research,
but don’t be too hard on yourself if an
idea doesn’t work,” she said. “You should
be comfortable with failure. If you’re
never failing, you’re probably not taking
enough risks.”
Sometimes an idea you suggest might
not have the opportunity to fail because
it’s dismissed early in the process. When
this happens, Worcester suggests taking
a step back and trying to understand why
the idea wasn’t considered.
“Recognize when an idea is dismissed,
the person dismissing it has information
or a perspective you don’t have. If you
knew what it was, you might better
understand even if you don’t completely
agree. Ask them to help you understand
what it is about this idea that they don’t
think will work. Of course, the other
piece of that is some level of humility.
Every once in a while, I come up with a
really bad idea and someone should say,
‘No,’” he said laughing.
FINDING INSPIRATION
When you are in the same environment
for a while, it can be easy to slip into your
to-do list and not pursue innovation. To
avoid this, Peters suggests scheduling
time to think creatively.
“There are always tasks and things to
be done,” she said. “It’s important to plan
some strategic thinking time and to take
action on it. Put it on your calendar and
turn off any distractions.”
Worcester says he finds inspiration
when he is actively pursuing learning
whether through his own curiosity or
pursuing formal personal and
professional development opportunities.
“Any time you turn your learning
muscles on, you generate ideas that may
not be related to the thing that you’re
working on but come because you’re
working your brain in a different manner.”
Both Peters and Worcester agree that
intrapreneurial effort will be attractive to
companies that want to innovate.
AG
If you’re looking forward to exercising
your intrapreneurial skill sets in a new
job, it’s good to investigate how
intrapreneurialism is viewed and
rewarded within potential companies.
Here are a few questions to consider
asking when you interview:
• What is the role of everyone on the
team when it comes to finding new
solutions?
• What happens when the team hits a
road block?
• What’s the most interesting problem
that you didn’t expect that you’ve solved
recently?
“Asking questions like these will get you a
better picture of what the real
perspective is rather than asking, ‘Do you
encourage innovation?’ It’s easy to say
they do, but you want to know what it
looks like when you’re actually in it.” –
Jake Worcester, Kansas 4-H Foundation
• What are the career path opportunities
within this company?
“As an entrepreneur, you become better
the more experiences you have. The
same thing is true of intrapreneurialism.
The more roles you try, the more you
will develop your intrapreneurial skills.” –
Emily Peters, Union Pacific Railroad
Ask questions of both team leaders and
those who will be your peers. Don’t just
take one person’s word for it.
Questions
to Ask in an Interview