Job ID: R2000523415
 

Job  Description:
 

What You ll Do
 

Lead the execution of strategic initiatives.

• Own overall process flow, timelines, and establishing key milestones for cross-category initiatives
• Support in obtaining senior leadership buy-in with alignment meetings and impactful presentations
• Coordinate with test kitchen to support strategy sell-through with curated menu s and strategic food tasting sessions
• Lead the creation of packaging design brief
• Own follow-ups and ensuring stakeholders deliver on needed requests
• Lead in development of product ideation themes for marketing campaigns like the Insider s Program.

Lead the implementation of primary consumer research into strategic initiatives   

• Conduct research independently and with research vendor partners and/or DIY platforms to answer business questions.
• Embed insights into strategic recommendations and curated presentations for various stakeholders.
• Manage internal/external stakeholders, create timelines, and ensure objectives are clearly established.

Lead in the development of new customer-centric tools and methodologies

• Have a strong understanding of best-in-class consumer insights tools and methodologies
• Expand the Home Evaluation program to include in-person testing, implement concept testing for new ideas, shop-along studies for target insights, and experiential learning opportunities for whitespace opportunity activation.

Serve as the Strategic lead for the 3-year planning process

• Provided consumer insights and strategic support to Product Managers during the development of 3-yr plans.
• Be a central point of contact for internal/external data, trends, and insights.

Support the creation and facilitation of workshops that fuse bold, creative, and lateral thinking with consumer insight, category data, trends, and internal experts.

• Facilitate incubator sessions with cross-functional teams to develop innovation proposals into tactical plans
• Organize brainstorming sessions and tactical workshops with vendors and internal stakeholders

Support in the development of compelling strategic recommendations

• Leverage internal data sources (Innovation need states, sales data, consumer research, strategic plans and business reviews) and external data (Market data, syndicated research) to find opportunities for new innovation.
• Interpret and analyze customer data to generate insights that drive our innovation leadership
• Create business propositions to pitch identified opportunities to leadership leveraging data story telling.

What You ll Need

• Bachelor's degree (or higher) with proven experience in product innovation, strategy, marketing or similar field - preferably in the food, beverage or consumer packaged goods industries.
• Knowledge and relevant experience in the areas of creativity and lateral thinking, and design-thinking or emergent strategy principles and ways of working
• Ability to work with a cross functional team and balance competing priorities for various stakeholders
• Strong project management skills
• Strong strategic, analytical skill and ability to drive actionable results using data and insights
• Knowledge of customer-centric tools and tactics
• Strong English Writing and Verbal
• Excellent presentation and visual story telling skills using tools like PowerPoint
• Microsoft office Suite of Tool
• Be passionate about food
• An entrepreneurial mindset with an ability to adapt and deliver in evolving and often ambiguous circumstances
• Curious, open minded, and not afraid to question status quo
• Strong understanding of consumer research methodologies qualitative and quantitative
• Bonus: Strong knowledge of CPG product development life cycle, working closely with product development, Regulatory & Legal, Supply Chain, Vendors, and Brand Marketing
• Bonus: Knowledge of Nielsen Discovery

Disclaimer

The above statements are intended to describe the general nature and level of work being performed by people assigned to this job. They are not intended to be an exhaustive list of all responsibilities, duties, and skills required of personnel working within this job title.

What You d Be Happy to Know

Loblaw is an equal opportunity employer, and we consider qualified applicants without regard to race, color, religion, sex, national origin, age, sexual orientation, gender identity or expression, veteran status, disability status or any other legally protected characteristic.

Accommodation is available upon request for applicants and colleagues with disabilities.

In addition, we believe that compliance with laws is about doing the right thing. Upholding the law is part of our Code of Conduct it reinforces what our customers and stakeholders expect of us.

At Loblaw, we seek great people to continually strengthen our culture. We believe great people model our values, are authentic, build trust, and make connections.

If this opportunity interests you, apply today!

Our commitment to Sustainability and Social Impact is an essential part of the way we do business, and we focus our attention on areas where we can have the greatest impact. Our approach to sustainability and social impact is based on three pillars Environment, Sourcing and Community and we are constantly looking for ways to demonstrate leadership in these important areas. Our CORE Values Care, Ownership, Respect and Excellence guide all our decision-making and come to life through our Blue Culture. We offer our colleagues progressive careers, comprehensive training, flexibility, and other competitive benefits these are some of the many reasons why we are one of Canada s Top Employers, Canada s Best Diversity Employers, Canada s Greenest Employers & Canada s Top Employers for Young People.

If you are unsure whether your experience matches every requirement above, we encourage you to apply anyway. We are looking for varied perspectives which include diverse experiences that we can add to our team.
 

We have a long-standing focus on diversity, equity and inclusion because we know it will make our company a better place to work and shop. We are committed to creating accessible environments for our colleagues, candidates and customers. Requests for accommodation due to a disability (which may be visible or invisible, temporary or permanent) can be made at any stage of application and employment. We encourage candidates to make their accommodation needs known so that we can provide equitable opportunities.  
 
 

Please Note:
Candidates who are 18 years or older are required to complete a criminal background check. Details will be provided through the application process.